Ciroc Vodka And Bulleit Bourbon Partner With CFFC for Exciting Slate of Events in 2019
PLUS, CIROC CAGE-SIDE LOUNGE TO DEBUT AT CFFC LIVE EVENTS
ATLANTIC CITY — April 29, 2019 — Cage Fury Fighting Championships has announced the addition of two top-shelf partners ahead of its next event on Friday, May 17 at Hard Rock Hotel & Casino in Atlantic City. CFFC, the world’s leading developmental MMA organization, welcomes CIROC Vodka and Bulleit Bourbon as partners for its upcoming world-class events.
CIROC Vodka is one of the world’s only vodkas made from French grapes giving it a unique crisp, fresh citrus character. Meanwhile, Bulleit Bourbon was voted No. 1 selling American Whiskey by World’s Best Bars. These innovative brands will activate for CFFC events in a variety of ways, including social and digital campaigns, in-cage signage, exclusive cocktail recipes at each event, on-site sampling and more.
Additionally, this partnership includes the introduction of the exclusive CIROC Cage-Side Lounge (CCL) in the VIP section at CFFC events. This area will feature plush couches and reserved tables, providing an exceptional view of the action and a private bar serving cocktails and samples of CIROC and Bulleit. The CCL accelerates CFFC’s vision of providing a best-in-class live events experience for those interested in getting closer to the action than ever before.
“When we reintroduced CFFC last year, we set out to assemble a team of industry professionals who could help us increase our footprint and connect with the world’s leading brands,” CFFC President Rob Haydak said. To formulate those brand partnerships, Haydak brought on Corey Levin as Partner and Chief Marketing Officer.
“By expanding our platform and partnering with respected, global brands, we believe we have created the premier destination for rising MMA stars and future world champions,” says Levin. “We’re thrilled to have the support of CIROC and Bulleit Bourbon and we look forward to delivering great activations for our fans that showcase these two incredible brands.”
CIROC and Bulleit Bourbon will make their respective CFFC debuts on May 17, as CFFC interim lightweight champion and Atlantic City’s own Cesar Balmaceda (6-0) defends the crown against Sidney Outlaw (12-3) of Dana White’s Tuesday Night Contender Series. In the night’s co-main event, featherweight champion Bristol, Pennsylvania's Pat Sabatini (10-2) defends his title against Brazilian Fabricio Oliveira (11-5). CFFC 74 will be broadcast live on UFC FIGHT PASS, with veteran broadcaster Mike Gill and international superstar CM Punk calling the action.
Tickets are available NOW at www.cffc.tv or by visiting the Hard Rock Box Office.
CIROC and Bulleit Bourbon will also have a significant presence at CFFC 76 on Friday, June 14 at Parx Casino in Philadelphia, with the fight card to be announced in the coming weeks.
ABOUT CAGE FURY FIGHTING CHAMPIONSHIPS:
Considered one of the best regional, developmental mixed martial arts organizations in the industry, Cage Fury Fighting Championships (CFFC) hosts events across the United States with an emphasis on cultivating the best and brightest talent in the sport. CFFC events are broadcast live on UFC FIGHT PASS, the leading digital subscription service for fight fans.
Founded in 2006, CFFC has served as home to a variety of UFC stars, including Anthony Smith, Jimmie Rivera, Aljamain Sterling, Kimbo Slice, Paul Felder, Jim Miller, Nick Catone, Lyman Good, Katlyn Chookagian, Shane Burgos and Jared Gordon.
Led by its respected President Rob Haydak, CFFC’s executive team consists of sports and entertainment industry executives who have worked for some of the most prestigious brands in the world.